FBA Consulting Group

A French-language website for a Senegalese consultancy that uses its founder’s LinkedIn audience to promote businesses, professional profiles and job seekers.

Status
Live preview, launch in progress
Sector
LinkedIn visibility, personal branding and talent promotion
Engagement
Commissioned work
Website designed and built for FBA Consulting Group, a visibility and personal branding firm in Thiès, Senegal.

The challenge

The firm’s strongest asset, a large and verified LinkedIn audience, lived only on LinkedIn. Businesses, executives and job seekers needed one place to understand the offer, see evidence they could trust and get in touch.

The digital solution

A premium, evidence-led site organized around three audiences: businesses, job seekers and professionals building their image. Every audience figure is dated and sourced, client logos appear only with written approval, and inquiries reach the firm through quote, appointment and WhatsApp paths.

Key features

  • Three service paths: Businesses & Entrepreneurs, Jobs & Talent, Personal Branding & Influence
  • Audience figures shown with their source and date, backed by proof screenshots
  • Client logos and testimonials published only with authorization
  • Quote request and appointment forms (Netlify Forms) plus a WhatsApp button
  • Dedicated Jobs & Talent page for job seekers and recruiters
  • Content managed from simple data files, with self-hosted fonts and reduced-motion support

Technology approach

Static site generated with a Python build script and deployed on Netlify from GitHub.

Results

We publish outcomes only when they can be substantiated. This section will be completed when measured results are available.

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